SMS Marketing Software
Reach and engage more customers with SMS marketing.
Expand your reach and engage customers with text messaging that works alongside your marketing efforts.
SMS is only available in the US for paid plans.
SMS can be added in your account after purchase.
Engage customers with SMS.
Add SMS to your email and social strategy to give customers more ways to connect with your business. Use simple automations and segmentation to send more relevant messages.
Opt in to new contacts.
Make it simple for customers to subscribe with Text to Join and personalized landing pages designed to grow your lists.
Get your message read.
Capture attention with SMS marketing and complement your email strategy for a stronger, more connected customer experience.
Keep it short and sweet.
Send engaging text messages to customers in minutes—no design skills needed. Share forms, images, links, and more to promote your business.
Send texts. Make sales.
Keep customers engaged with special offers, automated VIP alerts, abandoned cart reminders, event updates, notifications, and more.
Banish writer's block with AI.
Create SMS content faster with AI that transforms your ideas and keywords into ready-to-use messages.
Easy editor. Big impact.
Skip the character counting and guesswork. Our easy-to-use editor includes a built-in link shortener, live previews, and more to help you create texts with confidence.
Text, test, and track.
Understand what drives results with detailed SMS reporting. Track clicks, purchases, and campaign performance to see what’s working and improve what isn’t.
Get 10 digits for your business.
Make your texts feel more personal and trustworthy with a local 10-digit number. Improve deliverability, connect with customers more effectively, and send messages that meet carrier and TCPA requirements.
Looks like everyone loves SMS marketing.
91%
of consumers are interested in signing up for texts.
95%
of marketers say that text marketing help drive more revenue.
Need a single interface to manage SMS across multiple departments, locations, or franchises?
Teams gives you the tools to manage messaging, track performance, and keep your brand consistent across every campaign.
Looking for a little inspiration?
Browse real-world email examples and discover new ways to create engaging campaigns that grow your business.
Monthly
$15/month
Ideal for beginners
Start marketing smarter with easy-to-use email and social media tools backed by award-winning support.
Quarterly
$40/month
Great for most businesses
Save time and drive growth with easy-to-use automated marketing tools designed for your business.
Semi-Annually
$60/month
Ideal for pros
Access industry-leading tools for automation, segmentation, and more to create smarter and easier.
Frequently asked questions
Is SMS included in my plan? How do I add it?
SMS (short message service) marketing makes it easy to connect with customers in real time. Share important updates, exclusive offers, appointment reminders, and personalized messages directly to their phones.
There are several ways to add SMS marketing to your strategy:
Premium Plan
SMS marketing is included with the Premium Plan, giving you 500 messages per month to reach opted-in contacts with timely updates like flash sales, event reminders, and customer notifications.
Lite and Standard Plans
SMS marketing isn’t included with Lite and Standard Plans, but you can easily add it to your account. Get the benefits of SMS marketing, including high engagement rates and a direct way to connect with your customers.
How to add SMS marketing to your ThreadHouse account
Log in to your Digital Media Solutions account.
Go to the Account or Settings section and find Add-Ons or Features.
Select the SMS marketing add-on.
Follow the prompts to complete your purchase and set up your SMS service, including your dedicated phone number, opt-in forms, and compliance settings.
Once your setup is complete, you can start creating texts with an intuitive editor, personalization tools, and automation features that make sending your first SMS campaign quick and easy.
What's 10DLC?
10DLC stands for “10-digit long code,” which is the standard for businesses directly texting their customers in the United States.Â
To use 10DLC, businesses typically need to register their phone numbers and provide information about their SMS campaigns. This process helps carriers verify the legitimacy of the business and its messaging practices. The timing of this will vary based on the carrier.Â
10DLC uses standard 10-digit phone numbers that customers are already familiar with, and is specifically designed for businesses to communicate with customers through SMS. There are several benefits for businesses to set up a 10DLC, like:Â
Compliance: Helps businesses comply with SMS regulations and reduces the risk of message blocking
Deliverability: Helps ensure that messages are delivered to customers’ phones, not filtered out as spamÂ
Consumer trust: Using a registered 10DLC number can increase trust in your brand, since your business won’t appear like a 1-800 number on their phonesÂ
What’s the difference between SMS and MMS?
Digital Media Solutions offers SMS messaging, but it’s helpful to understand how SMS differs from MMS. Both are text messaging services, but they support different types of content and capabilities.
SMS (Short Message Service)
Text-only content: Send plain text messages without multimedia.
Character limit: Up to 160 characters per message.
Delivery: Messages are delivered through a cellular network connection.
MMS (Multimedia Messaging Service)
Multimedia content: Supports images, videos, GIFs, audio, and other media.
Character limit: Up to 1,600 characters per message.
Delivery: Requires a data connection for multimedia content delivery.
While SMS is ideal for concise updates, promotions, and reminders, MMS allows brands to create richer, more visual messaging experiences.
How do I collect consent and stay compliant?
SMS Marketing Compliance Guidelines
Following SMS marketing compliance guidelines helps you collect proper consent, build trust with subscribers, and create a better messaging experience.
The Telephone Consumer Protection Act (TCPA) requires businesses to obtain prior consent before sending marketing text messages. The CAN-SPAM Act also helps protect consumers from misleading or unwanted commercial communications.
What to Include When Collecting Consent
Make sure your signup process clearly includes:
Program description: Explain what subscribers are signing up to receive.
Sending number or shortcode: Let subscribers know where messages will come from.
“Msg & Data rates may apply” disclosure: Inform subscribers that carrier charges may apply.
Message frequency: Share how often they can expect to receive texts.
Opt-out instructions: Provide clear steps for unsubscribing.
Terms and privacy policy links: Explain how subscriber information will be used and protected.
Contact information: Make it easy for subscribers to ask questions or get support.
SMS Compliance Best Practices
Follow these tips to create a better experience for your subscribers:
Send a confirmation message: Confirm their signup and provide important details right away.
Respect timing and frequency: Avoid sending too many messages or contacting customers at inconvenient times.
Keep messages relevant: Share content that provides value and encourages engagement.
Personalize your messages: Use segmentation to send more targeted communications.
Monitor performance: Track delivery rates, clicks, and unsubscribes to improve future campaigns.
By following these practices, you can build trust with your audience while creating effective SMS campaigns that respect subscriber preferences.
Can I schedule or automate SMS?
Yes! Plan your SMS campaigns ahead of time or include text messages in your automated marketing journeys to connect with customers at the right moments.
How do I improve deliverability?
How to Improve Email and SMS Deliverability
Strong deliverability helps ensure your messages reach the right audience at the right time. Follow these best practices to improve performance across both email and SMS marketing.
Improve Email Deliverability
Build and maintain a strong sender reputation
Only send emails to subscribers who have opted in.
Regularly clean your email list by removing hard bounces and inactive subscribers.
Use a clear, recognizable sender name so customers know who the message is from.
Create engaging email content
Send relevant, personalized content that matches your audience’s interests.
Avoid spam-triggering words, excessive punctuation, and other elements that may hurt deliverability.
Write clear, compelling subject lines that encourage opens.
Strengthen your email infrastructure
Authenticate your emails with SPF, DKIM, and DMARC.
Use a trusted email service provider with strong deliverability practices.
Segment your audience
Group subscribers based on preferences, interests, and behaviors.
Send targeted content that improves engagement and keeps your audience interested.
Monitor your results
Track key metrics like opens, clicks, unsubscribes, and spam complaints.
Use performance insights to refine your strategy and improve future campaigns.
Improve SMS Deliverability
SMS throttling occurs when mobile carriers limit the number of messages you can send within a specific timeframe. Carriers apply their own sending limits and requirements, so larger campaigns may be delivered in batches over an extended period.
To help reduce throttling:
Segment your contacts
Divide large contact lists into smaller, targeted groups.
Use tags or lists to organize subscribers based on relevant characteristics.
Choose the right SMS plan
If you have a large number of opted-in contacts, consider a plan that supports higher sending volumes.
Higher-tier plans may help you send more messages each month with fewer delivery delays.
Be thoughtful about timing and frequency
Avoid sending too many messages and respect your subscribers’ preferences.
Follow SMS regulations for sending windows, such as messaging only between 8 a.m. and 9 p.m. in the recipient’s local time zone.